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Mase concept store

Eindhoven

Chapters created a playful interior for Mase, a kids concept store in Eindhoven. With a custom-built wall display in a frame design, we designed a characteristic and outspoken store, yet kept it neutral enough to let all the beautiful and quirky items on sale stand out in the design of the store.

The overall design of Mase's interior not only sparks the imagination of children but also resonates with parents.

For the tonal palette, we used a deep purple on the feature walls and in the shop window, combined with light display walls and floors. For the counter, we created a backdrop of patterned wallpaper in a floral print and decorated the counter in sage tiles in a herringbone pattern. We designed a custom-made cabinet with an integrated bed to showcase all the beautiful bedding. The interior of Mase speaks to the rich fantasy of children as well as parents, visualising how the beautiful products of Mase fit into your lifestyle and interior.

Let’s talk about your project. Contact Chapters to discuss the possibilities for your space.